It’s not easy being a writer – from writer’s block to wondering where your next paycheck is coming from, the difficulties of being a writer are aplenty. One area in particular that lot of aspiring authors struggle with is the promotional side to being a writer. Today, with the overwhelming amount of information out there, … Read more
Gaining brand recognition is vital to small businesses, self-employed workers, and freelancers to secure consistent cash flow and loyal clients. The truth is, the world of brand marketing is vast and potentially expensive if it is not navigated properly. Selecting the most appropriate marketing channels requires knowledge far beyond the basics of your target audience. … Read more
When starting a blog, you may think that you’re ready to start writing as soon as you have a topic or theme picked out. Writing regular, original posts is one of the most important aspects of running a blog, but there’s a little more to it than that. Little things that you might not think … Read more
In a perfect world, starting out as a blogger would involve you writing the perfect material for an already existing audience. Unfortunately, this is not the case; it takes hard work to start a blog: determining an audience, writing the type of material that interests you as well as engages and builds an audience, and … Read more
As an aspiring blogger, brainstorming can be a bit overwhelming. It can be difficult to rein in all the ideas you have in your head for that perfect post. On the other hand, you may have chosen to write about a topic, but don’t find yourself particularly interested in it. When getting together a blog … Read more
The art of blog writing can be very different from any other form. If you’re an author, making a blog post work can be counterintuitive. The blog reader is a different beast; the complex vocabulary and slow burn of plot that carries a reader through a book can turn people off a blog post quickly. … Read more